Manager of Business Development, Product Innovation and Strategy

PGA TOURWednesday, December 19, 20180 application(s)
Employer Name PGA TOUR
Job Title Manager of Business Development, Product Innovation and Strategy
City Ponte Vedra Beach
State Florida
Country USA
Job Region South
Job Category Communications/Public Relations
Marketing & Sales
Salary Range Based on experience
Job Reference 1951
Job Level Mid Level
This job is no longer open for applications. You may still add the job to your shortlist for reference purposes

Qualified candidates will have the following:

  • Minimum 5+ years of agency, client service, sponsorship sales, marketing and/or media experience
  • Strong background in media, new media or sports industry
  • Proficiency in Word, PowerPoint, Excel
  • Knowledge of media measurement programs
  • Graphic Design skills a plus
  • Managerial experience a plus
  • Ability to understand and interpret client objectives and create solutions-based programs to solve for them
  • Strong understanding of the PGA TOUR partnership model (Title, OMP, CMP, Tournament and Media)
  • Strong knowledge of emerging consumer media (digital, mobile, social and interactive media), market and consumer research and brand marketing
  • Strong written and oral communication skills


  • Manage platform development and effectively collaborate with sales executive and sales support
  • Ideate comprehensive scalable platforms for prospective partners
  • Be fully versed in industry leading marketing programs and how these ideas, activations and success can be relevant for the PGA TOUR and its partners
  • Understand TOUR assets as well as emerging TOUR technologies that can be leveraged for partners
  • Be an expert in PGA TOUR partnership landscape
  • Build strong relationships with key internal and external constituents to develop and vet programs that are credible and approved for sales
  • Communicate solutions, strategies and tactics internally and externally over the phone and in person
  • Have confidence and conviction to think outside of the box and push the envelope to create new inventory and products
  • Be able to think brand, categorically and industry-wide when developing programs that drive revenue
  • Manage process, workflow and timelines
  • Contribute to department operations including asset management, internal communication and rate integrity
  • Build trust and rapport with sales and key stakeholders
  • Sell through ideas to internal and external constituents
  • Take initiative, have flexibility and be resourceful
  • Execute efficiently and effectively within condensed timelines
  • Build programs with value by collaborating with key team members on the research, graphic design and account management teams.
  • Dig-in to current products, partner practices and learnings
  • Think creatively to enhance current programs with innovative products and assets
  • Effectively apply TOUR resources, learnings, successes and failures to existing products
  • Fully understand TOUR revenue model and develop programs that maximize value
  • Work collaboratively with key stakeholders who developed and/or own these products
  • Drive value and maximize revenue across existing products
  • Develop strong and trusting relationships across the organization
  • Understand happenings and key business updates in golf and the PGA TOUR
  • Manage workflow, timelines and hold team accountable to standard operating procedures (S.O.P.)
  • Must be inclusive, collaborative and “easy to do business with”
  • Be fully versed in financial models of key departments to ensure properly priced assets
  • Be a product expert and support program architecture
  • Work collaboratively with Sales Operations and Account Management teams to advance products and deals through approval funnel

Our benefits include:  

  • Competitive wages including performance bonuses
  • Medical/Dental/Life/Disability insurance
  • Paid time off
  • 401k with employer match
  • Employer funded retirement plan
  • Health Savings Account/Medical and Dependent Care Flexible Spending Accounts
  • Wellness Program
  • Membership to TPC Sawgrass


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